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Personality and Social Psychology Bulletin
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Notes

Methodological Note

Assessment of Attentional Processing Using a Parallel Phenomenon Strategy

Danny L. Moore

Burke Marketing Services, Cincinnati

Robert S. Baron

University of Iowa

Marvin L. Logel

University of Minnesota

Glenn S. Sanders

State University of New York at Albany

Theodore C. Weerts

Fort Logan Mental Health Center, Denver

Self-report measures have well-known drawbacks for assessing unseen processes. This article suggests an alternative strategy that utilizes psychophysiological procedures. The article presents an illustrative study that tests a key hypothesis of distraction conflict theory-that audience observation is distracting. As predicted, a mechanical distracter and an audience had parallel effects on reaction time, skin conductance, and cardiac deceleration.

Personality and Social Psychology Bulletin, Vol. 14, No. 3, 565-572 (1988)
DOI: 10.1177/0146167288143015
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