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Personality and Social Psychology Bulletin, Vol. 21, No. 12,
1330-1335 (1995)
DOI: 10.1177/01461672952112010
© 1995 Society for Personality and Social Psychology, Inc.
The Multiply Motivated Self
Constantine Sedikides
University of North Carolina at Chapel Hill, DIONYSUS{at}UNC.EDU
Michael J. Strube
Washington University
Research on self evaluation revolves around four major themes: How many motives guide self-evaluation, in what circumstances does each motive become activated, are motives differentially prevalent in different people, and how can research on the self-evaluation motives become integrated? The discussion is structured on the basis of these four themes.

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