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The Fundamental Fundamental Attribution Error: Correspondence Bias in Individualist and Collectivist Cultures

Northern Kentucky University, krull{at}nku.edu

Michelle Hui-Min Loy

Harvard University

Jennifer Lin

University of Missouri-Columbia

Ching-Fu Wang

Chung-Shan Medical and Dental College, Taiwan

Suhong Chen

City University of New York, Queens College

Xudong Zhao

Peking University, China

A growing body of research suggests that cultures differ in the tendency to prefer dispositional or situational explanations for behavior. However, little work has examined whether cultural differences exist in the tendency to infer that people’s dispositions correspond to their behavior (the correspondence bias). Two experiments, one using the attitude attribution paradigm and one using the quizmaster paradigm, investigated the correspondence bias in individualist and collectivist cultures. As predicted, significant correspondence bias effects were found in both cultures. Moreover, no cultural difference emerged. Explanations and implications are discussed.

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