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Personality and Social Psychology Bulletin
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Attributional Biases in the Service of Stereotype Maintenance: A Schema-Maintenance Through Compensation Analysis

John J. Seta

University of North Carolina at Greensboro

Catherine E. Seta

Wake Forest University

Todd McElroy

University of North Carolina at Greensboro

Six experiments were conducted to test assumptions of a schema-maintenance through compensation analysis. The results of these experiments indicated that perceivers can compensate for the inconsistent action of one individual (the target) by altering their attribution concerning the action of a fellow group member. When the target performed an inconsistent behavior, perceivers compensated by making especially extreme stereotypically consistent attributions concerning a fellow group member’s subsequent action. In addition, in Experiment 5, perceivers compensated via a fellow group member for a target’s inconsistent action while maintaining their general view of group members. Experiments also provided tests of the capability and motivation assumptions of the schema-maintenance through compensation analyses.

Key Words: stereotype • inconsistent actions • attributions

Personality and Social Psychology Bulletin, Vol. 29, No. 2, 151-163 (2003)
DOI: 10.1177/0146167202239040
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 Pers Soc Psychol BullHome page
N. A. Wyer
Not all Stereotypic Biases are Created Equal: Evidence for a Stereotype-Disconfirming Bias
Pers Soc Psychol Bull, June 1, 2004; 30(6): 706 - 720.
[Abstract] [PDF]