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Personality and Social Psychology Bulletin
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Personality Psychology’s Comeback and Its Emerging Symbiosis With Social Psychology

William B. Swann, Jr.

University of Texas-Austin, swann{at}psy.utexas.edu

Conor Seyle

University of Texas-Austin

Psychology’s early allegiance to behaviorism and experimental methods led many to disparage personality approaches throughout much of last century. Doubts about personality psychology’s viability culminated in Mischel’s assertion that measures of personality account for modest amounts of variance in behavior. In the years immediately following this critique, interest in personality research waned and many psychology departments dropped their training programs in personality. Throughout the past two decades, however, personality psychology has enjoyed a resurgence. The authors discuss several possible explanations for personality’s comeback and then describe the emergence of a promising symbiosis between personality psychology and its sister discipline, social psychology. The article concludes by noting that although this emerging symbiosis is likely to continue bearing considerable theoretical fruit, the traditional distinction between personal, situational, and interactional determinants of behavior continues to be useful within appropriate contexts.

Key Words: personality • social • symbiosis • comeback

Personality and Social Psychology Bulletin, Vol. 31, No. 2, 155-165 (2005)
DOI: 10.1177/0146167204271591


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