This Article Full Text (PDF) References Alert me when this article is cited Alert me if a correction is posted Citation Map Services Email this article to a friend Similar articles in this journal Alert me to new issues of the journal Add to Saved Citations Download to citation manager Request Permissions Request Reprints Add to My Marked Citations Citing Articles Citing Articles via HighWire Citing Articles via Google Scholar Google Scholar Articles by Fiske, S. T. Articles by Linville, P. W. Search for Related Content PubMed Articles by Fiske, S. T. Articles by Linville, P. W. Social Bookmarking                   What's this?

What does the Schema Concept Buy us?

Carnegie-Mellon University

Patricia W. Linville

Carnegie-Mellon University

Recent enthusiasm for the social schema concept has been accompanied by a wave of criticism. Skeptics argue that the concept is imprecise and nonfalsifiable, irrelevant to real social phenomena, and simply old wine in a new bottle. While finding elements of truth in each criticism, this article concludes that the strengths of the schema framework more than outweigh the liabilities associated with these criticisms.

CiteULike    Connotea    Del.icio.us    Digg    Reddit    Technorati    What's this?

This article has been cited by other articles:

				N. Ruigrok and W. van Atteveldt Global Angling with a Local Angle: How U.S., British, and Dutch Newspapers Frame Global and Local Terrorist Attacks International Journal of Press/Politics, January 1, 2007; 12(1): 68 - 90. [Abstract] [PDF]

				L. Kahlor, S. Dunwoody, and R. J. Griffin Predicting Knowledge Complexity in the Wake of an Environmental Risk Science Communication, September 1, 2004; 26(1): 5 - 30. [Abstract] [PDF]

				D. D. Perlmutter and G. L. Wagner The anatomy of a photojournalistic icon: marginalization of dissent in the selection and framing of 'a death in Genoa' Visual Communication, February 1, 2004; 3(1): 91 - 108. [Abstract] [PDF]

				R. W. Niedrich and S. D. Swain The Influence of Pioneer Status and Experience Order on Consumer Brand Preference: A Mediated-Effects Model Journal of the Academy of Marketing Science, October 1, 2003; 31(4): 468 - 480. [Abstract] [PDF]

				T. W. Andreassen From Disgust to Delight: Do Customers Hold a Grudge? Journal of Service Research, August 1, 2001; 4(1): 39 - 49. [Abstract] [PDF]

				T. W. Andreassen What Drives Customer Loyalty with Complaint Resolution? Journal of Service Research, May 1, 1999; 1(4): 324 - 332. [Abstract] [PDF]

				N. Tabak, Y. Bar-Tal, and J. Cohen-Mansfield Clinical Decision Making of Experienced and Novice Nurses West J Nurs Res, October 1, 1996; 18(5): 534 - 547. [Abstract] [PDF]

				S. M. Keaveney and K. A. Hunt Conceptualization and Operationalization of Retail Store Image: A Case of Rival Middle-Level Theories Journal of the Academy of Marketing Science, March 1, 1992; 20(2): 165 - 175. [Abstract]

				P. P. Poole, B. Gray, and D. A. Gioia Organizational Script Development Through Interactive Accommodation Group Organization Management, June 1, 1990; 15(2): 212 - 232. [Abstract]

				M. D Zalesny and M. P. Kirsch The Effect of Similarity on Performance Ratings and Interrater Agreement Human Relations, January 1, 1989; 42(1): 81 - 96. [Abstract] [PDF]

				D. A. Cowan Executive's Knowledge of Organizational Problem Types: Applying a Contingency Perspective Journal of Management, December 1, 1988; 14(4): 513 - 527. [Abstract] [PDF]

				L. S. Sproull and K. R. Hofmeister Thinking About Implementation Journal of Management, March 1, 1986; 12(1): 43 - 60. [Abstract] [PDF]

				L. FLOWER and J. R. HAYES Images, Plans, and Prose: The Representation of Meaning in Writing Written Communication, January 1, 1984; 1(1): 120 - 160.